Hi, here's my official application to be the coach that finally makes growing your business feel simple.
Manageable, intuitive, a piece of cake... all words you should be able to use to describe the strategies you use to make sales in your business.
The last thing you need is another copy/paste content system, or funnel template.
It's time to ditch 'how-to' marketing, and replace it with 'why me' messaging.
With strategic positioning for every angle of your genius, and copy that brings your messaging to life, you can get off the give-value roller coaster, and sign your best clients by simply being yourself.
Pop in your headphones and binge the most popular episodes of the
Piece Of Cake Marketing Podcast
“You've just entered the world of simplified business and there's no going back now. So leave your hustle culture at the door and pull up a seat because I'm serving up a slice of strategy every week and helps you actually move the needle forward in your business.
I'm your host, Payton, serial entrepreneur and former girl boss, and it's my mission to teach you marketing methods to do the heavy lifting for your business without keeping you from being present in your everyday life. You've found the corner of the internet where women in business can pursue radical success, but not at the expense of our families, relationships, and mental health. Ready to make your marketing a piece of cake?”
Hi, I'm Payton!
Just a regular mom from Alabama, who can't stand being told what to do, and will bring home any animal that crosses paths with me.
After years of building my career in sales, I quit my corporate job three days before I was due back from maternity leave- without even a glimmer of a plan. Yikes. Through lots of trial and error, I turned my sales skills into a business that allows me to stay home with my two little girls- and stay in my pajamas if I want.
Now, I help my clients do the same thing; Turn their unique stories + expertise into aligned messaging, and strategic positioning that makes selling so simple.
Working with me doesn't look like adding more marketing tasks to your to-do list, or hiring a team to help you carry the content load- it looks like better results from content you're already posting, and copy you're already writing. You can still make all the kids' games, feed them healthy dinners, and keep them from turning into TV zombies while you build your business online.
I've collected some of my favorite pieces of external validation, and put them here for you:
"It's finally starting to sink in!
I kept procrastinating on my website because the words weren't flowing and I just didn't know where to start when writing the copy. But now, it seems so much clearer and I think I could finish the whole thing in a few days."
-Robyn, Personal Stylist
"Working with you has helped me recognize I am SO different in a thousand ways.
I started my IG content and because of you, ideas flew quick on paper. I'm creeping up on a thousand new followers, and they're allllll my target audience. I''ve signed five new clients thanks to the work we did together on my messaging. You gave me the confidence I needed and I'm forever grateful for you!"
-Lis, Business & Alignment Coach
"No joke, I landed a DREAM CLIENT only days after implementing the changes I made in my first session with Payton.
She helped me take the risk to specialize in the industry that I really wanted to be in, and set me up with the tools I needed to create solid messaging that makes me CONFIDENT."
- Melissa, Brand Strategist & Designer
"Payton created the space I needed to articulate my business goals.
She asked all the right questions so I could find the answers for myself- questions I wouldn't have considered otherwise, and she really helped me link together my messaging from beginning to end."
-Megan, Bookkeeper
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